Posts Tagged ‘celebrities’

Mandrake Public Relations was yet again present for round three at the Miami Hair, Beauty & Fashion which took place at the always elegant Spa at the Viceroy, this past November 8th.  On its 3rd edition, there was more fashion, more celebrities and more beauty.

Miami Hair, Beauty and Fashion by Rocco Donna

Mandrake had the honor of being in the  middle of everything, handling the Celebrity Suite, where we met many Latin celebrities and were able to chat with them while they got ready for the pink carpet and the fabulous runway.

The behind the scenes was out of this world, as hair and makeup prep was like playing musical chairs while the Spa at the Viceroy filled up with more than 450 people, awaiting the night’s one of kind show.  Known as the event to showcase the latest hairstyles, makeup looks and clothing design, this VIP party was one not to miss, and this year it didn’t fall short to the hype of past years.

Personalities as Marisa Del Portillo, Sonya Smith and Karent Sierra, were a few of the guests invited this year to walk down the runway wearing unique designs from hip urban/chic Ixoye by Rosita Hurtado, full of one of my favorite painters of all times, Frida Khalo.  And designer Miguel Angel MasJuan who couldn’t get any elegant, with his gowns full of colors that exuded style and classic sophistication. How will Rocco Donna surpass this year’s success in 2013? We will have to wait and see…

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The Sony Ericsson Open is in full swing in Miami and the excitement and love for the game is at everybody’s reach. With a full range of international and national players, Miami’s sunny days will be fun to enjoy as every day, starting March 19 through April 1, 2012, players battle their cunning speed, wit and precision on the set.

But besides this fascinating game, there are always great opportunities to bump into celebrities, as the Sony Ericsson Open is known to be a Hot Hub for personalities as Shakira and Anna Wintour, who come down south to enjoy the games and follow tennis Masters as Rafael Nadal, Petra Kvitova and Maria Sharapova.  With over 78 Male and 79 Women line up, everybody’s taste will be satisfied. Are you in the game?

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Ponte La Camiseta by Latin US Unites with Major Celebrities for its Official Launch that Promises Health and Welfare for Children in Need

With the turn of the century, statistical evidence has shown the valuable asset Latinos add to U.S. society’s advancement.  Behind this enriched cultural contribution, a need to highlight the consistent development in the political, economic and social areas, has surfaced.  In response, “Ponte la Camiseta (Wear the Shirt) by Latin US” will launch its campaign on June 2nd, 2011.

Ponte la Camiseta by Latin US will celebrate its launch and celebrity video/photos unveiling with a star-studded and insiders-only function at the posh Spazio Nero Brickell, located at 1421 South Miami Avenue in the downtown Miami, on June 2nd, 2011 from 9:00 to 11:00pm.  Surrounded by its modern Venetian styled décor and always inviting atmosphere, guests will enjoy complimentary and custom-made Caipirinhas by Leblon Cachaça and cocktails by L’Chaim Kosher Vodka in order to toast this wonderful occasion. In addition, Marger will perform her new single “Efectos Secundarios/Secondary Effects,” written and produced by Marger, Erika Ender and Fernando Rojo, exclusively for this campaign.

Ponte la Camiseta by Latin US is a philanthropic campaign that hopes to offer humanitarian support, monetary assistance and public awareness to five global charities, while creating a lifestyle that positively promotes Latino’s spirit and culture. The purpose of Ponte la Camiseta by Latin US campaign is to come together not only to express, in a collective front, Latino’s talent within the United States, by honoring and celebrating their efforts, but also to promote a fashionable outlet to gather valuable funds. Therefore, starting June 2nd, 2011, Ponte la Camiseta by Latin US t-shirts will be available for purchase at www.pontelacamisetabylatinus.org.  Its 9 cotton t-shirts styles, each with their particular encouraging message, will be for sale to the public online only. Its proceeds will go to help aid charities as Rayito de Sol (Colombia) [www.fundacionrayitodesol.org], Educa (Mexico) [www.educa.org.mx] United for Bolivia (Bolivia) http://www.unitedforbolivia.com, NU3 (Colombia) http://www.nu3.org.co, RCMA (United States) http://www.rcma.org and the Movement Saving the Planet with Style.  The campaign promises to offer 100% of the earnings from its online t-shirts sales to help Hispanic children in the areas of health care, education, food and nutrition through these global organizations. By several online sources presently available, including a video, a behind the scenes introduction photo shoot through the magical lens of Nick Garcia and powerful social networks via Facebook@Ponte-la-Camiseta-By-Latin-US,Twitter@PLCbyLatinUS. Ponte la Camiseta by Latin US hopes to be able to transmit a positive message while showcasing a wonderful cause.

Anyone and everyone will be able to help millions of defenseless children that struggle every day, to bring a little sunshine into their lives.  Through Ponte la Camiseta by Latin US, we are encouraging the public to put on the shirt and help those in need.” shares Fashion Box Studio Creative Director and inspirational creator of Ponte la Camiseta by Latin US, Elias Maida. “Ponte la Camiseta by Latin US campaign is a past due debt that society has with the Hispanic community.  Backed by our efforts and hard work, we hope to remind the U.S. public to recognize and celebrate the talent, work, effort, values and spirit, Latinos are constantly incorporating into this country.” states Latin US President, Carlos Rincon Gallardo.

This project would not be possible thanks to each and every single individual that believed in the limitless possibilities that Ponte la Camiseta by Latin US will bring to many.  Each and every one of these talents has volunteered their time and skills to the matter. First and foremost, Ponte la Camiseta by Latin US collective front relies heavily in the valuable collaboration of outstanding Latin celebrities in the United States.  This group is created by fifteen acclaimed celebrities as: Vanessa Hauc (Peruvian Host), Sonia Velásquez (Colombian Host), Mónica Noguera (Mexican Host), Maritza Rodriguez (Colombian Actress), Cynthia Olavarria (Puerto Rican Model), Marger (Venezuelan Singer), Gaby Rivero (Mexican Actress), David Chocarro (Argentinean Actor), Melvin Cabrera (Venezuelan Actor), Jason Canela (Cuban-American Actor), Leonardo Corredor (Venezuelan Actor), Quique Usales (Argentinean, TV fashion consultant), Leonardo Rocco (Argentinean Hair Stylist), Paulo Quevedo (Mexican Actor) y Humberto Carrera (Mexican Host).

Furthermore, Ponte la Camiseta by Latin US production counts with the participation of renowned creative enterprises that have made this campaign become a reality.  With Blindlight Studios, D’Escoubet Law, P.L., Fashion Box Studio, Innova Hispanic Advertising, La Fabrica Films, Rocco Donna Hair & Beauty Art, and Mandrake Public Relations, as its creative engine, success will surely awaits.

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Guess, Guess…

Great news coming up. Mandrake PR will soon be part of an excellent and once in a lifetime opportunity. Lights, Camera, Action…. Many counter parts will come together for this event, one that will be talked for years to come and help so many.

….. Sorry, can’t say anything now, but stay tuned.

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The Location:

The Water Spa at the Viceroy was stunning, surrounded by Velati Candles that provided a very special touch.  The venue was divided into three different levels: first level had two glass suites that offered the “Backstage” experience of hair and make-up.   Suave Professionals ® and Babyliss PRO in conjunction with the amazing team from Rocco Donna Hair and Beauty Art, were in the house making everyone look beautiful.  On the second level, we had the main space, with pools delicately spread around the “floating library” that included the Fashion Lounge.  And finally, the third level had a  unique full bar that provided guests with a wide variety of exciting concoctions. 

The Water Spa at the Viceroy

The Entertainment:

The show started with a magical fashion show filled with Hispanic celebrities that “floated” over the various pools showing the latest trends for fall, styled by Irma Martinez and her team from Trendy Inc. The night was hosted by Telemundo’s very own Candela Ferro and Univision TV personality, Poncho de Anda. 

The Hair, The Beauty and The Fashion

Innovating technologies for hair and beauty were presented during the night.  Babyliss PRO showcased their professional lines of luxury hair dryers and superior professional styling tools, including dryers, straight­eners, curling irons, trimmers, and clippers.  DECLÉOR shared its fantastic serums and balms made from 100% natural, pure, active and preservative-free Essential Oil blends which pampered everyone just before getting  styled.  BECCA added its range of luxurious line of make-up products and collection of the finest brushes to give all of the guests the finishing touches for a sensational look.  And for the grand finale, the outfits shown during the night’s fashion show were thanks to the Aventura Mall, who provided looks fresh out of the runway for everyone to enjoy during Miami Hair, Beauty and Fashion 2010.

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And now we turn our attention to the talented individuals that will also walk down the catwalk, the gentlemen.  Here is the impressive LineUp of Gents that will be modeling the latest fashion trends for fall, selected by Colombian stylist and image-maker, Irma Martinez.  The crowd couldn’t be disappointed and to be fair, the Hispanic male community had to be well represented during Miami Hair, Beauty & Fashion first magnificent night.

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